Event Concept
Event Concept
Mission Statement
To transform the legendary Camel Trophy Sabah 1993 into a lasting adventure tourism legacy through heritage preservation, sustainable destination development and strategic partnerships.
Event Objectives
Promote Tourism – Reach global adventure and heritage tourism markets.
Champion Sustainability – Pioneer responsible green-lane tourism and conservation.
Preserve Heritage – Safeguard the history and stories of Camel Trophy Sabah 1993.
Create Destinations – Develop iconic adventure heritage attractions.
Build Partnerships – Collaborate with four key Partners.
Leave A Legacy – Create enduring tourism and community benefits.
Vehicle Decal Design
The following showcases the official vehicle decal designs for The Sabah Tribute 2027. These designs capture the spirit of adventure, heritage, and environmental stewardship central to the event. Sponsor logos will be integrated around the vehicle panels once confirmed, ensuring cohesive placement without compromising the overall design aesthetics.
Expedition Apparel & Gear
The Sabah Tribute Expedition convoy is supported by a specially curated collection of high-quality adventure apparel, thoughtfully designed to meet the demands of tropical heat and the rugged terrain of Borneo’s rainforest.
Each item is crafted using durable materials and features a cohesive colour palette inspired by nature—earth tones of kahi, sand, and forest brown. The collection includes expedition shirts, T-shirts, bonnie hats, caps, fleece jackets, storm jackets, and backpacks.
The expedition shirts will feature personalized embroidery with each participant’s name and national flag, adding a personal and patriotic touch to the uniform.
Most apparel items are included in the expedition registration package. A limited selection will also be available for public purchase, with pre-orders and on-site sales scheduled during the Event Briefing and Public Engagement on August 31st, 2027 (venue to be announced, pending sponsorship confirmation).
*Design, Colours and Materials are subject to sponsorships. The Land Rover logo and trademark belongs to Land Rover and is subject to approval on the event attires.
